Dave, please tell us a little bit about yourself and how you found yourself working in SEO?

Hi Paul, in a nutshell I’m a digital marketer, my core skill set is search engine optimisation (SEO), pay per click (PPC), search engine reputation management (SERM) and conversion rate optimisation (CRO). Along with this I also plan and implement social strategies (which is now an important part of SEO), dabble with web design, WordPress and front end development. I’m certainly not a jack of all and my primary skill is SEO, but I think to be a good search marketer, knowledge and a good understanding is crucial. How I got into SEO; basically to cut a very long story short, I originally wanted to be a web designer, but my flare for design wasn’t good enough, so I looked at other online avenues and found search back in the days of Yahoo, Alta Vista, MSN and a young Google.

SEO has been a growing industry for many years now, there are now thousands of freelancers, companies and agencies all offering services. What separates the good from the bad and what should we be looking for in a reputable SEO provider?

I think results speak for themselves, that is what SEO is all about. If I was a customer looking for SEO I want to see a mixture of local, national and competitive phrases within the agencies or freelancers portfolio.

You and I understand what SEO is all about, but to many it’s still regarded as a dark art, transparency and honesty is a must, is the agency or freelancer willing to share there techniques? Also look at price, does it seem to cheap, ask yourself “what would you do for £20 a month?” Like they say, you get what you pay for.

With the recent Google ‘Penguin update (ill add your link here) what changes should web masters be aware of that may affect their rankings?

To be honest, the changes aren’t new, Google has always told us about cloaking, buying links, mirroring sites, etc, they have just done another clean up and made the playing field a little more even. If you adhere to there search guidelines, you can’t go wrong.

Social media seems to be playing a larger role in SEO these days, what advice would you give business owners who want to optimize their social media profiles for SEO purposes?

Focus your profile at the user, make it helpful and friendly – don’t stuff your social profiles or persona’s with keywords and crappy content, make everything unique and relevant to you.

For the most part, social media links are ‘do-follow’ yet they show up in search results regularly. Does it really matter any more whether a link is do follow or no follow?

I’ve done an experiment around this and I found nofollow links from an authority source can be worth more than dofollow links from an average source. I tend not to worry any more if they are ‘no’ or ‘do’ follow. The other thing to remember is, if a backlink profile consisted of all dofollow links, would this look natural to Google? Probably not.

What are the three biggest made by webmasters in trying to rank their websites for their chosen keywords?

Great question;

1. Stuffing the META keywords tag with more and more keywords – come on this is so 2001!

2. Adding the primary keyword more within the content, so keyword stuffing in a nutshell.

3. Buying links – in 10 years of being in search I have never purchased a link, saying that… if you do want to buy a worthwhile link, get it from the Yahoo Directory, it will cost $299 a year, but Google sees this as trusted and authoritative link.

8. Where do you see SEO as an industry in the next 5 years. What do you believe will form the basis of search rankings?

Personally I believe there will always be a need and demand for a search engine and in-turn SEO. Whilst getting recommendations from friends and colleagues on social networks is great, there’s nothing better than looking for yourself and ‘Googling it’. What search engines will look like in 5 years, I’m not sure, possibly more social and personalisation but I believe the 10 blue links we see today will remain. In terms of rankings factors, I think social will be the driving force, hopefully video will play a bigger part some how and the more traditional link building methods we use today will be gone.

There has been a lot of talk of Facebook launching their own search engine, and with recent rumors that Microsoft may be willing to swap Bing in return for shares in the social network once the IPO has taken place next week, could Facebook genuinely challenge the dominance of Google?

Another great question, its difficult to see what Facebook will do next to be honest, like Google, they will have shareholders to please and more money to make. You’ve then got to ask yourself how are they going to do this without ruining the whole Facebook experience and cramming it with paid adverts. I really can’t see Facebook creating there own search engine, it will be more based around likes, shares, friends, recommendations, location, relationships and so on. It will probably be a different animal to a typical search engine as we know it, and with all this in mind I struggle to see how anyone could take on Google, especially with their search dominance.

Finally, I just wanted to say thank you to Dave for taking the time to answers questions about search engine optimisation. You can read more about Dave and the services he provides here.

This article originally appeared on Social Colleague and has been republished with permission.

Find out how to syndicate your content with Business 2 Community.

Dave, please tell us a little bit about yourself and how you found yourself working in SEO?

Hi Paul, in a nutshell I’m a digital marketer, my core skill set is search engine optimisation (SEO), pay per click (PPC), search engine reputation management (SERM) and conversion rate optimisation (CRO). Along with this I also plan and implement social strategies (which is now an important part of SEO), dabble with web design, WordPress and front end development. I’m certainly not a jack of all and my primary skill is SEO, but I think to be a good search marketer, knowledge and a good understanding is crucial. How I got into SEO; basically to cut a very long story short, I originally wanted to be a web designer, but my flare for design wasn’t good enough, so I looked at other online avenues and found search back in the days of Yahoo, Alta Vista, MSN and a young Google.

SEO has been a growing industry for many years now, there are now thousands of freelancers, companies and agencies all offering services. What separates the good from the bad and what should we be looking for in a reputable SEO provider?

I think results speak for themselves, that is what SEO is all about. If I was a customer looking for SEO I want to see a mixture of local, national and competitive phrases within the agencies or freelancers portfolio.

You and I understand what SEO is all about, but to many it’s still regarded as a dark art, transparency and honesty is a must, is the agency or freelancer willing to share there techniques? Also look at price, does it seem to cheap, ask yourself “what would you do for £20 a month?” Like they say, you get what you pay for.

With the recent Google ‘Penguin update (ill add your link here) what changes should web masters be aware of that may affect their rankings?

To be honest, the changes aren’t new, Google has always told us about cloaking, buying links, mirroring sites, etc, they have just done another clean up and made the playing field a little more even. If you adhere to there search guidelines, you can’t go wrong.

Social media seems to be playing a larger role in SEO these days, what advice would you give business owners who want to optimize their social media profiles for SEO purposes?

Focus your profile at the user, make it helpful and friendly – don’t stuff your social profiles or persona’s with keywords and crappy content, make everything unique and relevant to you.

For the most part, social media links are ‘do-follow’ yet they show up in search results regularly. Does it really matter any more whether a link is do follow or no follow?

I’ve done an experiment around this and I found nofollow links from an authority source can be worth more than dofollow links from an average source. I tend not to worry any more if they are ‘no’ or ‘do’ follow. The other thing to remember is, if a backlink profile consisted of all dofollow links, would this look natural to Google? Probably not.

What are the three biggest made by webmasters in trying to rank their websites for their chosen keywords?

Great question;

1. Stuffing the META keywords tag with more and more keywords – come on this is so 2001!

2. Adding the primary keyword more within the content, so keyword stuffing in a nutshell.

3. Buying links – in 10 years of being in search I have never purchased a link, saying that… if you do want to buy a worthwhile link, get it from the Yahoo Directory, it will cost $299 a year, but Google sees this as trusted and authoritative link.

8. Where do you see SEO as an industry in the next 5 years. What do you believe will form the basis of search rankings?

Personally I believe there will always be a need and demand for a search engine and in-turn SEO. Whilst getting recommendations from friends and colleagues on social networks is great, there’s nothing better than looking for yourself and ‘Googling it’. What search engines will look like in 5 years, I’m not sure, possibly more social and personalisation but I believe the 10 blue links we see today will remain. In terms of rankings factors, I think social will be the driving force, hopefully video will play a bigger part some how and the more traditional link building methods we use today will be gone.

There has been a lot of talk of Facebook launching their own search engine, and with recent rumors that Microsoft may be willing to swap Bing in return for shares in the social network once the IPO has taken place next week, could Facebook genuinely challenge the dominance of Google?

Another great question, its difficult to see what Facebook will do next to be honest, like Google, they will have shareholders to please and more money to make. You’ve then got to ask yourself how are they going to do this without ruining the whole Facebook experience and cramming it with paid adverts. I really can’t see Facebook creating there own search engine, it will be more based around likes, shares, friends, recommendations, location, relationships and so on. It will probably be a different animal to a typical search engine as we know it, and with all this in mind I struggle to see how anyone could take on Google, especially with their search dominance.

Finally, I just wanted to say thank you to Dave for taking the time to answers questions about search engine optimisation. You can read more about Dave and the services he provides here.

This article originally appeared on Social Colleague and has been republished with permission.

Find out how to syndicate your content with Business 2 Community.

Delhi/NCR (PRWEB) May 20, 2012

Profit By Search has helped Thousands of small and large businesses in some of the most competitive regions and markets across the world dominate their local competition. How have they done it? The answer lies in the world’s most popular search engine, and a technique called Paid Advertising. PPC Management India Company, Profit By Search is now offering free No Setup Cost on PPC Management Services to Clients who intend to sign up for a Dedicated Resource Plan. This represents a $250 value and an excellent opportunity to jump start one’s internet marketing efforts.

How PPC Management Services can help?

Pay-per-click (PPC) advertising could dramatically increase the number of qualified visitors to a website. However, it is important to realize that these potential advantages only come with a skilfully implemented and managed PPC campaign. Hiring an experienced and successful PPC professional is essential if to enjoy the following benefits:

1.     Instant results

2.     Pay only for performance

3.     Total control over a campaign and costs

About India’s #1 SEO Company, Profit By Search

One of the premier providers of SEO Services, Profit By Search not only serve the purpose of increasing a client’s website visibility on major search engines, but it also helps solve various technical problems of a website like providing a client with unique content to keep the website away from getting slapped by the Google Panda, improvise on methods to improve lost rankings, helps fight better with the bounce rates, maximize the rate of return on investment for advertising budget and many other such services.

SEO should be a part of every websites marketing mix, they deliver result for companies around the world so if one wants Profit By Search, India’s #1 SEO Company to help with their big plans then they would take their own initiative to chat about India’s finest SEO Service offerings.

Visit http://www.seoindiacompany.com/ or call (888) 322-7617 for more information about the SEO Plans and other services provided by Profit By Search.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebseo-services/seo/prweb9525402.htm

Delhi/NCR (PRWEB) May 20, 2012

Profit By Search has helped Thousands of small and large businesses in some of the most competitive regions and markets across the world dominate their local competition. How have they done it? The answer lies in the world’s most popular search engine, and a technique called Paid Advertising. PPC Management India Company, Profit By Search is now offering free No Setup Cost on PPC Management Services to Clients who intend to sign up for a Dedicated Resource Plan. This represents a $250 value and an excellent opportunity to jump start one’s internet marketing efforts.

How PPC Management Services can help?

Pay-per-click (PPC) advertising could dramatically increase the number of qualified visitors to a website. However, it is important to realize that these potential advantages only come with a skilfully implemented and managed PPC campaign. Hiring an experienced and successful PPC professional is essential if to enjoy the following benefits:

1.     Instant results

2.     Pay only for performance

3.     Total control over a campaign and costs

About India’s #1 SEO Company, Profit By Search

One of the premier providers of SEO Services, Profit By Search not only serve the purpose of increasing a client’s website visibility on major search engines, but it also helps solve various technical problems of a website like providing a client with unique content to keep the website away from getting slapped by the Google Panda, improvise on methods to improve lost rankings, helps fight better with the bounce rates, maximize the rate of return on investment for advertising budget and many other such services.

SEO should be a part of every websites marketing mix, they deliver result for companies around the world so if one wants Profit By Search, India’s #1 SEO Company to help with their big plans then they would take their own initiative to chat about India’s finest SEO Service offerings.

Visit http://www.seoindiacompany.com/ or call (888) 322-7617 for more information about the SEO Plans and other services provided by Profit By Search.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebseo-services/seo/prweb9525402.htm

SEO Miracle decided to offer a new feature that will allow users to check Google rankings specifically for websites with the Canadian national domain.

Miami Beach, FL (PRWEB) May 18, 2012

A Google rank checker is a tool that should be used daily in order to keep track of an SEO campaign and be able to estimate its success. The process of ranking a website on the first page of Google is difficult and requires a lot of work. However, not every website needs, nor should attack competitors from the whole world. When it comes to picking battles, the best thing is to stay in its own country, and target audience from the surrounding area.

SEO Miracle is one of the leading SEO companies in the United States that is constantly available to its customers. At SEO Miracle, they go above and beyond for their clients by offering not only reliable and fast SEO services, but also a complex system which helps in reporting about the client’s SEO work.

SEO Miracle has allowed Internet users to check Google rankings among pages that are indexed as Canadian. The Google rank checker from SEO Miracle has been widely accepted as a trusted tool for checking Google rankings and its creators rewarded its users with a new feature.

Joshua Hood, CEO and a co-founder of SEO Miracle, expressed his thoughts on this new feature, “The Google rank checker is one of our best creations and people seem to like it and use it. We thought that the rank checker could be even better, and since Canada is our neighbor with whom we have great relationship, we came up with an idea of checking rankings of different web pages that are indexed specifically as Canadian. That way we included users who own websites with Canadian national domains, and made easier for them to check Google rankings in their own country.”

SEO Miracle was clear about including other countries as well, and brining them in as new, additional features. More news about that is to be expected in a few days.

If you would like to visit the SEO Miracle’s Google rank checker website and see what they have prepared for their users, go to http://www.googlepositioncheck.com or call their office phone at 305-432-2350.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebgoogle-rank-checker/check-google-rankings/prweb9516503.htm

Source: prweb

Topics: Technology Internet, Internet search engines, Google, search engine optimization, SEO Miracle, PageRank, google search, World Wide Web

SEO Miracle decided to offer a new feature that will allow users to check Google rankings specifically for websites with the Canadian national domain.

Miami Beach, FL (PRWEB) May 18, 2012

A Google rank checker is a tool that should be used daily in order to keep track of an SEO campaign and be able to estimate its success. The process of ranking a website on the first page of Google is difficult and requires a lot of work. However, not every website needs, nor should attack competitors from the whole world. When it comes to picking battles, the best thing is to stay in its own country, and target audience from the surrounding area.

SEO Miracle is one of the leading SEO companies in the United States that is constantly available to its customers. At SEO Miracle, they go above and beyond for their clients by offering not only reliable and fast SEO services, but also a complex system which helps in reporting about the client’s SEO work.

SEO Miracle has allowed Internet users to check Google rankings among pages that are indexed as Canadian. The Google rank checker from SEO Miracle has been widely accepted as a trusted tool for checking Google rankings and its creators rewarded its users with a new feature.

Joshua Hood, CEO and a co-founder of SEO Miracle, expressed his thoughts on this new feature, “The Google rank checker is one of our best creations and people seem to like it and use it. We thought that the rank checker could be even better, and since Canada is our neighbor with whom we have great relationship, we came up with an idea of checking rankings of different web pages that are indexed specifically as Canadian. That way we included users who own websites with Canadian national domains, and made easier for them to check Google rankings in their own country.”

SEO Miracle was clear about including other countries as well, and brining them in as new, additional features. More news about that is to be expected in a few days.

If you would like to visit the SEO Miracle’s Google rank checker website and see what they have prepared for their users, go to http://www.googlepositioncheck.com or call their office phone at 305-432-2350.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebgoogle-rank-checker/check-google-rankings/prweb9516503.htm

Source: prweb

Topics: Technology Internet, Internet search engines, Google, search engine optimization, SEO Miracle, PageRank, google search, World Wide Web

Virginia, VA (PRWEB) May 19, 2012

With many companies focusing on competing for the top spots on Google’s organic search pages, it can be difficult to make the first page for highly competitive SEO keywords. This leads many companies to focus their efforts instead on paid search results, offered through vendors such as Google AdWords and others.

RevBuilders Marketing, an SEO and online marketing company located in Northern Virginia, cautions against such “either/or” thinking. “These two things, paid and organic search, are really two tactics in a bigger strategy,” claims Scot Small, President and CEO of RevBuilders Marketing. “You want to be in both places in order to maximize the effectiveness of your website.”

AdWords is charged per click in a pricing scheme known as PPC, or Pay-Per-Click. When companies bid on popular keywords, the CPC, or cost-per-click, of that keyword goes up in value. Some of the most popular keywords can cost more then $50 per click on Google AdWords, according to recent research. “That means that you can run up a big bill with Google, with not much in the way of results, if you aren’t paying attention,” says Small.

Many people criticize Google AdWords for their bidding mechanism, and some even accuse Google of bidding on certain high-exposure words in order to artificially inflate the price. “This is probably the biggest thing deterring some businesses from pursuing one or the other,” Small says. “They either spend all their money on paid search and wind up without an SEO budget, or they see the ad space as not worth the money they would pay for it. The trick is to manage your paid search so that you’re getting top dollar keywords for relatively low prices. This is, to say the least, difficult and time-consuming.”

For more details about online marketing and all of RevBuilders’ services, visit RevBuilders.com.

About RevBuilders Marketing a Leading SEO Company
RevBuilders Marketing is a full-service online marketing agency, offering a complete range of integrated online marketing services: SEO or Search Engine Optimization, Paid Search Management, Social Marketing, Email Marketing, Online Video and Content Writing. In addition, through effective Web Design and conversion optimization, RevBuilders converts the increased SEO traffic into leads and sales for their clients. RevBuilders Marketing is located in Gainesville, Virginia, serving a client base across the country. Visit RevBuilders.com for more information.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebbest-seo-company/revbuilders-marketing/prweb9424007.htm

(PRWEB) May 19, 2012

Miami Beach condos for sale get a high number of visitors when in the process of selling. Since Miami Beach condos belong to some of the most attractive condos in the world, buyers that are interested in purchasing a Miami Beach condo should pay close attention to Miami real estate news centre.

Josh Stein is a local real estate agent who works in Miami Beach and specializes in the sale of luxury Miami Beach condos and lofts. Josh has been a Majestic Properties top producer for a long time and works with both sellers and buyers, to ensure the highest quality of service. Josh Stein has been a Miami Beach real estate agent for more than 10 years. Besides selling Miami condos and lofts, Josh actively sells luxurious waterfront homes and historic art deco condos.

SEO Miracle is one of the leading SEO companies in the United States, and has decided to approach another task professionally and with enthusiasm. SEO Miracle and Josh Stein have partnered to offer and promote Miami Beach condo news centre for all potential buyers to become familiar with what the Miami Beach real estate market has to offer at this moment.

Joshua Hood, CEO and a co-founder of SEO Miracle, said a few words about the project, “We are experts in Internet marketing and search engine optimization and what Josh needs here is exactly that. We want to target and attract those potential buyers in order to inform them about what the Miami Beach real estate market has to offer. We will be responsible for optimizing articles and promoting them on social networks. Josh Stein is one of the best realtors in the world and we are always happy to meet skilled and professional people that we can work with.”

SEO Miracle and Josh Stein announced more projects to be done in the future and it is sure that they will not stop any time soon. Josh Stein is selling some of the most expensive Miami Beach condos and Joshua Hood still remains at the top as one of the best Internet marketing experts in the United States.

If you would like to check out Josh’s offer, you can follow him on Facebook and Twitter, visit his website http://www.joshsteinrealtor.com or call his phone number at 305-791-5596.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebmiami-beach-condos/miami-beach-condo/prweb9521332.htm

Aleppo, Syria (PRWEB) May 18, 2012

The Syrian Expatriates Organization (SEO) stands in solidarity with the hundreds of student protestors from University of Aleppo, who took to the main square of the campus on May 17 2012 in protest of the Assad regime, while United Nations observers were present. According to reports in the New York Times, tear gas was used to disperse the crowd and regime loyalists threw rocks at the students, in view of the UN observers. It was not immediately clear how many were arrested or injured.

www.nytimes.com/2012/05/18/world/middleeast/protesters-set-upon-at-aleppo-university-despite-monitors.html

SEO Board Chairman, Dr Iyad Azrak, states “We commend the brave students of the University of Aleppo for organizing this protest, despite the dangers faced. Their courage and resolve to speak out for their freedom shows the youth of Syria are tired of the status quo, and are enraged by the killing of their fellow Syrians by the Assad regime. We call upon the United Nations to condemn the attacks perpetrated by Assad loyalists against peaceful protestors at University of Aleppo, and throughout Syria. We also urge the United Nations observers not to abandon these students, leaving them vulnerable to arrest and torture by the regime in the aftermath of this significant event.”

For the original version on PRWeb visit: www.prweb.com/releases/prwebSyrian-Expatriate-Org/suuport-Aleppo-University/prweb9522317.htm

The prestigious event takes place October 22nd-23rd at the Hilton Brighton Metropole Hotel and attracts interest from across the country, being specifically arranged to cater for marketing, online and new media managers and directors. It is often hailed as a great opportunity to keep up to date with industry news and developments, as well as a chance to create new business connections and partnerships.

Having recently confirmed their place at the event, the online marketing specialists at SEO Positive are looking forward to attending the occasion as part of their on-going commitment to industry research. As one of only seventy five companies taking part, the team will enjoy a designated stand with a three sided booth, signposted with their company name.

Clients attending the event will have be invited to book appointments with Chelmsford-based firm, SEO Positive, and the team are looking forward to liaising with a variety of different companies. Managing Director at SEO Positive, Ben Austin believes the summit provides a good opportunity for the SEO agency to learn more about what is new in their industry and communicate with like-minded peers.

“Being a relatively exclusive event, we are excited about the prospect of talking with directors and senior managers about all the online search optimisation services we have on offer. The occasion provides numerous networking opportunities, and we will be making preparations for this in the months leading up to the iDigital summit”, explains Ben.

The team at SEO Positive continue to attend a number of industry related events throughout the year.

SEO Positive was established in 2007 in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and website design.